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Branding

Gulf CMS

Where Power Meets Identity

GULF CMS, a leader in shipping container repair and servicing, recognized the need to modernize its brand to better reflect its industry expertise and robust service offerings. The rebranding initiative aimed to create a visual identity that embodies the strength and reliability synonymous with shipping containers.

The rebranding successfully positions GULF CMS as a modern, dependable service provider in the shipping industry. The new visual identity resonates with clients and stakeholders, reinforcing the company’s commitment to quality and excellence.

GULF CMS – A Modern Brand Evolution

Design Inspiration

The new logo draws direct inspiration from the structural elements of shipping containers. Utilizing strong, bold typography, the design mirrors the durability and industrial nature of the containers, symbolizing the company’s core services.

 

Color Palette

The chosen color scheme features deep blues and vibrant oranges, reflecting the maritime industry and the dynamic nature of GULF CMS’s operations. These colors convey trust, professionalism, and energy, aligning with the company’s brand values.

Visual Identity

Brand Guidelines

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